APO Group, a leading Pan-African communications consultancy and press release distribution service across the African continent, has partnered with The Nigerian Economy digital newspaper to enhance global circulation of its contents.
The partnership will allow readers to access premium quality and accurate business and investment news and reports from companies, international organisations and governments across Africa, on the online newspaper’s website, https://economyng.com home page.
In a statement by The Nigerian Economy publisher, Samson Echenim, on Monday, the digital media outfit said the partnership matters much to it as it gives the leverage as one of the means of providing data-driven content on the African economy and investment landscape.
APO Group in its letter of partnership to The Nigerian Economy stated: “We’ve noticed with great appreciation that your platform has previously featured our content. This shows a shared commitment to delivering timely, relevant, and high-quality African news to audiences that matter. This is a strong foundation, and we would now like to invite you to formalize our collaboration through APO Group’s Content Partnership Program.”
Strategic Boost: APO Group Partnership Enhances Content Access and Visibility for The Nigerian Economy
The Nigerian Economy is a fast-growing digital newspaper covering business, investment and economy, and providing news, reports and analysis across various sectors, such as maritime, transportation, oil & gas, money and stock markets, technology, manufacturing, foreign exchange and cryptocurrency, among others.
“While providing the organisation a platform to tell its partners’ stories, amongst others, the partnership with APO Group will in turn, provide The Nigerian Economy Newspaper daily access to premium, curated and reliable, copyright-free African press releases across sectors: politics, economy, energy, health, tech, culture, and more,” Echenim stated.
“It will provide us increased traffic and engagement through fresh, multimedia-rich stories published in real time, while enjoying zero cost of content with automatic delivery via RSS integration, which we have already completed and now having the stories running on our website — https://economyng.com.”
He expressed optimism that this relationship will lead to enhanced editorial value for readers and stronger editorial credibility through affiliation with one of the most trusted content sources on the continent while saving valuable newsroom time.
“Our digital newspaper will also have more visibility in the APO Group partner ecosystem, which includes news aggregators, telcos, mobile platforms, and global media,” The Nigerian Economy publisher said.
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