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| YOUTUBE have announced that Starting today, it will no longer serve personalized ads or support features such as comments, Stories, live chat, notification bell, and others on videos designated made for kids. |
| in a statement made available to LOB , these changes may have significant impact on creators making kids content, so the video hub is committed to helping them navigate this new landscape. |
| They advice creators to set their channel (or individual videos) as made for kids or not, as this will ultimately determine how content is treated on YouTube. |
part of the statement reads…”Creators know their content best, and should set the designation themselves. We also use machine learning to help us identify this content, and creators can update a designation made by our systems if they believe it is incorrect. We will only override a change if abuse or error is detected.”
| It would be recalled that in September 2019, Youtube announced a series of changes it would be making to better protect kids and their privacy on YouTube, and to address the concerns raised to us by the U.S. Federal Trade Commission (FTC). |
| Specifically, that all creators would be required to designate their content as made for kids or not made for kids in YouTube Studio, and that personal information from anyone watching a video designated as made for kids would be treated as coming from a child, regardless of the age of the user. |
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