YOUTUBE UNVEILS ITS 2022 END OF YEAR LISTS IN NIGERIA

December 1, 2022
louisa olaniyi
Uncategorized
0

In addition to the top trending videos of the year, a new list ranks the top Shorts on YouTube in Nigeria and features

creators like Tov Family, Mc Shem Comedian and ILYA BORZOV who are growing their fandom

(Lagos, Nigeria, 01 December 2022) – YouTube unveiled lists ranking the top trending videos, music videos, Shorts, and creators in Nigeria today. This year’s lists are reflective of the most important moments to unfold in 2022 on and offline,such as the performance video for Mavins, Crayon, Ayra Starr, LADIPOE, Magixx and Boy Spyce’s song titledOverloading, Episode 24 Apocalypse of Selena Tested and SELINA, the Nollywood Romantic Comedy from Uduak Isong TV.

“Every year, the YouTube End-of-Year Top lists give us a glimpse into what people in Nigeria were most curious about YouTube is the place where everyone comes to see what has and is happening in the world while participating in, and having an impact on, today’s culture. Whether it’s Shorts creators making millions laugh such as Oga Sabinus, or fascinating events such as the 100 days building a modern underground hut with a grass roof and a swimming pool by Mr.Heang Update, 2022 was an important year for us all and we cannot wait to see what the next year has in store for us.”

This year, YouTube released five lists:

1. Top Shorts (NEW): A list ranking the most viewed Shorts in Nigeria in 2022.

2. Top Trending Videos: A list ranking the most viewed Trending videos in Nigeria in 2022.

3. Top Music Videos: A list ranking the most viewed music videos in Nigeria in 2022.

4. Top Creators: Based on subscribers gained in 2022 in Nigeria. This list includes long form, Shorts, and

multiformat Creators.

5. Breakout Creators: Based on subscribers gained in 2022 in Nigeria, and channel tripling in size when compared

to 2021 (+200% year-over- year growth). This list includes long form, Shorts, and multiformat creators.

The Top Trending Videos list is based on a range of factors – beyond just views – that indicate how “trending” a video really is. The YouTube Culture & Trends team also considers engagement and looks at signals like shares and likes of a certain video.

YouTube announced that YouTube Shorts are being watched by over 1.5B logged-in users every month and averaging over 30 billion daily views. The company also announced that YouTube paid more than 50 Billion (USD) to creators, artists, and media companies in the 3 years before June 2022.

More than two million people participate in YouTube’s partnerships program around the world. YouTube’s subscription services, YouTube Premium and YouTube Music, now have more than 80 million users, including trailers, around the world.

check out some of the End of Year Lists in Nigeria:

louisa olaniyi

Louisa Olaniyi is a seasoned media expert with experience spanning over two decades in both print, electronics and social media. The multi-award winning Broadcast Journalist, Tech enthusiast, TV host and producer, is also professional master of ceremonies (MC) and a certified voiceover artist.